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    Fifty years after humans first visited, businesses are still trying to make a buck off the moon. Hundreds of millions of people were riveted when Apollo 11 landed on the moon on July 20, 1969. Naturally, marketers jumped at the chance to sell products from cars and televisions, to cereal and a once-obscure powdered drink called Tang. They are at it again in 2019, as the 50th anniversary of the giant leap for mankind approaches. There's the cosmically priced $34,600 limited edition Omega Speedmaster, a tribute to the watch that Buzz Aldrin wore on the moon. And the more down-to-Earth Budweiser Discovery Reserve, which revives a recipe from the 1960s and features 11 symbolic stars in the packaging. There's the playful NASA Apollo 11 lunar lander set from Lego. And Nabisco's indulgent purple Marshmallow Moon Oreo cookies. And who doesn't need 'one small step' t-shirts, Saturn V crew socks or an Apollo 11 travel tumbler? But seriously, some brands take genuine pride at having been part of the first moon landing. Omega Speedmaster watches have been an icon of space travel since NASA chose them for its manned missions in 1965 after other watches failed tests. In 1970, the crew of the ill-fated Apollo 13 mission used a Speedmaster to time a 14-second engine burn to align themselves for re-entry to Earth. 'It continues to be an important tool to have. You have to look only to the Apollo 13 mission,' said James Ragan, a retired NASA aerospace engineer who tested the watches in the 1960s. Omega's gold Speedmaster is a version of the watches the company presented to astronauts at a gala dinner in 1969. A relatively more modest $9,650 stainless steel timepiece features a laser-engraved image of Aldrin descending from the lunar lander. Then, there are the anti-gravity Fisher Space Pens, developed specially for the Apollo missions. For luxury space enthusiasts, Fisher Space Pen Co. has a $700 limited edition pen with authenticated materials from the Apollo 11 space craft. Back in 1969, both Omega and Fisher Space Pen Co. were quick to promote their Apollo 11 connections with media and advertising campaigns, as were NASA contractors like Boeing and General Electric. Stouffer's made sure consumers knew it provided food for Apollo 11 astronauts once they were back on Earth, launching the ad campaign 'Everybody who's been to the moon is eating Stouffer's.' Fifty years later, the Nestle-owned brand is celebrating with a media campaign to share some of the recipes from 1969. But brands with no direct Apollo connections were not about to sit out an event that nearly every U.S. household with a television watched. In 1969, Zippo released a lighter saluting the Apollo 11 mission and its astronauts. A half-century later, Zippo has sold out of the 14,000 limited edition lighters released in tribute to the anniversary, priced at $100 each. Krispy Kreme, which says it served doughnuts to witnesses at the Apollo 11 launch, conjured up a new treat — filling its classic glazed doughnuts with cream — in honor of the anniversary. If many of the tributes have a vintage feel, it might be because public interest in space exploration has ebbed and flowed over the years, with no single event capturing the global euphoria of the first moon landing, and the Apollo program ending in 1972. 'Since 1972, human space travel has been dead boring. We've gone around and around and around the Earth a whole bunch of times, and that is not interesting to people,' said David Meerman Scott, a marketing strategist and co-author of the book 'Marketing the Moon,' which chronicles the public relations efforts that went into the Apollo 11 mission. Still, Scott said the 50th anniversary comes amid renewed interest, with NASA's plans to send astronauts back to the moon by 2024 and to Mars in the 2030s. Indeed, Lego conceived its lunar lander as a grown-up display set, part of its Creator Expert series aimed at adults. For kids, born to parents who themselves who have never known a world without space travel, the Danish toy company is releasing six new Lego City Mars exploration sets, designed in collaboration with NASA with futuristic rockets that would take humans to the red planet. 'It's about giving kids something aspirational, where they can see themselves, versus trying to project them into a historical moment,' said Michael McNally, senior director of brand relations at Lego. Budweiser, similarly, has declared its ambition to be the first beer on Mars, participating in barley-growing experiments on the International Space Station. Still, the Anheuser-Busch brand saw marketing potential in evoking the patriotism that the Apollo 11 mission stirred in Americans during politically polarized times. 'Beer at its core is a very democratic drink. It brings people together,' said Ricardo Marques, vice president of marketing at Anheuser-Busch. 'We like in particular to remind people of everything that is good and everything we shouldn't forget.' After all, watching the first moon landing was a personal experience for hundreds of millions of people around the world. That was thanks to TV — a connection Samsung has seized for its media campaign promoting its QLED 8K TV, tied to CNN's Apollo 11 documentary.
  • The unwritten rules that have so far prevented the Democratic presidential contest from devolving into all-out conflict are about to be tested. The early front-runner , former Vice President Joe Biden, has so far fended off the relatively gentle wrath of his rivals. The shortcomings of his most ambitious opponents like Vermont Sen. Bernie Sanders and Massachusetts Sen. Elizabeth Warren have been largely overshadowed. And the fiery concerns of lesser-known candidates, such as former Maryland Rep. John Delaney and entrepreneur Andrew Yang, have been all but ignored. That dynamic now changes as Democrats enter the most consequential week of the young 2020 campaign season. Ahead of a major fundraising deadline, the candidates will face each other on the debate stage for the first time on Wednesday and Thursday. The clash serves as a microcosm for broader questions looming over the field, one chief among them: Should candidates attack each other more aggressively or focus their fire on President Donald Trump? There are no easy answers for candidates desperate for a break-out moment. In an interview, Democratic National Committee Chairman Tom Perez downplayed simmering tensions between two sharply divided wings of the party. One demands bold action on health care and climate change, while calling for Trump's impeachment; the other favors a more pragmatic progressivism that confronts the same policy challenges with a bipartisan approach. 'What we do have is unity of values,' Perez said, noting that virtually every Democrat seeking the presidency supports universal health care coverage, combating climate change and civil rights. Indeed, no one expects the escalation that lies ahead for Democrats to sink to the level of the Republican presidential debates in 2016, which were plagued by deeply personal attacks that have come to define the GOP's take-no-prisoners approach in the age of Trump. Privately, the better-known Democratic candidates concede that an overly aggressive posture could backfire at this early stage. It's also unclear, in such a crowded contest, who would benefit should Biden or another top-tier candidate fall several months before the first primary votes are cast. 'We're all going to focus on the issues,' Perez said when asked about the debates. 'We're not going to be talking about hand size,' a reference to GOP personal attacks from 2016. Underlying the calculus is a real concern among party leaders, donors and strategists that Democratic infighting could threaten their chief goal: beating Trump. But the lesser-known candidates cannot afford to be cautious. And for the first time, they will have the opportunity to voice their concerns on prime-time television facing their opponents. 'I'm offering real solutions and a lot of people in the race are offering impossible promises,' said Delaney, a pragmatic former Maryland congressman who has been actively running for president for nearly a year with little national fanfare. Allies of more liberal and better-known candidates, including Warren, are concerned that Delaney in particular will play into Republican hands by savaging their prescription for health care — a universal health care plan referred to as Medicare for All — on national television. Delaney said he would not shy away from his criticism of the plan, particularly his contention that it would outlaw private insurance. Another moderate Democrat, former Colorado Gov. John Hickenlooper, is expected to echo a popular Republican talking point by highlighting his Democratic competitors' embrace of socialism. The business-minded Democrat has levied the same charge in recent weeks, but this time, he would be doing it on national television alongside Sanders, a self-described democratic socialist. Unlike some of his competitors, Sanders has not held mock debates to prepare for the upcoming faceoff, according to senior adviser Jeff Weaver, who described such preparations as an 'inefficient use of time' in such a crowded field, especially given Sanders' experience on the debate stage in 2016. The Vermont senator has focused instead on studying written materials and preparing more succinct answers to accommodate the limited speaking time available to each candidate. 'We obviously expect there will be attacks coming our way. We will be prepared to appropriately parry,' Weaver said. Biden, already under fire for several weeks as the undisputed front-runner, expects to face continued questions about his positions on abortion, trade and fundraising and his willingness to reach across the aisle to work with Republicans — and even segregationists — in the past. New Jersey Sen. Cory Booker, California Sen. Kamala Harris, Sanders and Warren have seized on Biden's comments in recent days, which could be particularly relevant in the critical fight for African American voters. 'The dynamic is very simple: 19 against 1,' Biden adviser Anita Dunn said. Still, with 10 candidates on stage each night, the veteran strategist suggested the initial debates would resemble 'a joint press conference with 10 people' more than a prime-time food fight. Harris, in the middle of the pack for now, is among those expected to take a cautious approach. Her rivals see her as a threat on the debate stage given her experience as a prosecutor and more recent performance in Senate hearings, but those who know her best suggest it's too early in the process to take unnecessary risks. She took a tougher line in South Carolina this weekend arguing that she's best positioned to take on Trump. 'The candidates with the most to gain will throw the sharpest blows. If you're at 1 or 2 points in the polls you're not going to move by playing it safe,' said Brian Brokaw, a longtime Harris adviser who is not associated with the presidential campaign. 'Middle-of-the-pack candidates have to figure out the best way to be noticed without being too thirsty.' It's a delicate balance many candidates are struggling with, especially knowing that Democratic primary voters want a nominee strong enough to take down Trump. Virtually all the campaigns hope to have at least one key moment in the debate to break through the noise — and raise money. Most have teams prepared to blast out video highlights to supporters on social media through the weekend ahead of a key June 30 fundraising deadline. Biden is expected to announce that he raised more than $20 million for the quarter, a number that could help strengthen the air of inevitability that currently surrounds his bid. Veteran Democratic strategist Jesse Ferguson says that breakout moments almost never come across as scripted. And very rarely do they come from attacking an opponent from the same party. 'People may obsess over which candidate attacks which candidate, but primary voters will be most compelled by the candidate who lays out a clear indictment against Trump,' Ferguson said. 'It may be much less about throwing elbows on stage and much more about throwing punches toward the general election.' Democratic donor Robert Zimmerman, a member of the Democratic National Committee, is warning candidates of a backlash if they play too rough. 'While candidates will want to look for ways to define themselves, if they do it at the expense of each other it's at their own peril,' he said. 'Democrats have to stay united to defeat Donald Trump.' ___ Associated Press writer Juana Summers in Washington contributed to this report.
  • The winning numbers in Sunday evening's drawing of the Florida Lottery's 'Fantasy 5' game were: 04-20-26-27-33 (four, twenty, twenty-six, twenty-seven, thirty-three)
  • The winning numbers in Sunday evening's drawing of the Florida Lottery's 'Pick 5 Evening' game were: 1-9-5-7-9 (one, nine, five, seven, nine)
  • The winning numbers in Sunday evening's drawing of the Florida Lottery's 'Pick 2 Evening' game were: 1-8 (one, eight)
  • The winning numbers in Sunday evening's drawing of the Florida Lottery's 'Pick 4 Evening' game were: 3-5-5-1 (three, five, five, one)
  • The winning numbers in Sunday evening's drawing of the Florida Lottery's 'Pick 3 Evening' game were: 0-6-7 (zero, six, seven)
  • E_Adames (10). DP_Oakland 3. LOB_Tampa Bay 8, Oakland 6. 2B_Meadows (13), Av.Garcia (13), Heredia (6), Semien (18), Pinder (11). HR_d'Arnaud (4). Stanek pitched to 1 batter in the 2nd Bre.Anderson pitched to 4 batters in the 4th HBP_by Brooks (Meadows). WP_Wendelken. Umpires_Home, Jim Reynolds; First, Stu Scheuwater; Second, Mark Wegner; Third, Jeremie Rehak. T_2:58. A_17,006 (46,765).
  • Over four games, the Tampa Bay Rays and Oakland Athletics played about as even as it can get — knowing full well they could meet again in a matter of a few months come playoff time. Travis d'Arnaud drove in three runs and hit a two-run homer, Austin Meadows hit a three-run double, and the Rays beat the A's 8-2 on Sunday for a split of the four-game series. Ryan Yarbrough (6-3) followed Tampa Bay's opener to pitch six innings. The lefty allowed one run on five hits and struck out three. D'Arnaud's fourth homer of the year came in the third to put the Rays ahead then he helped them add on in a five-run fourth with an RBI single that chased A's starter Brett Anderson (7-5). 'Really his first clunker,' A's manager Bob Melvin said. Anderson got through a 1-2-3 first on six pitches then didn't have another easy inning. A double play helped him avoid damage ending the second. The left-hander could tell early on it might be a tough day. 'It's frustrating from my end we could have taken the series from a team that's ahead of us in the standings and a quality ballclub,' Anderson said. 'That's as bad as my stuff and command and everything can be.' Marcus Semien hit an RBI double for the lone A's earned run on a picture-perfect Bay Area afternoon with a first-pitch temperature of 80 degrees. Tampa Bay opener Ryne Stanek struck out the side all swinging in the first allowing a walk to Matt Chapman and Khris Davis' single. Manager Kevin Cash then turned to Yarbrough after a leadoff walk to Mark Canha in the second. Three batters later, Josh Phegley singled and shortstop Willy Adames threw wildly past first as the A's went ahead with an unearned run. The Rays didn't trail for long. They came out swinging on the way to 15 hits — seven straight in the fourth, one off the franchise record done against the A's on May 31, 2002 — for a nice finish to a grueling stretch with 21 games in 20 days since June 4 and 34 games in as many days. 'We've been banged up and we haven't played well. We needed to play well,' Cash said. 'We're going to go into an off day feeling a little bit better but we've still got work to do. Today certainly helps.' Tampa Bay pitchers ended a streak of allowing a home run in eight straight games. Melvin flip-flopped his two slugging Matts in the batting order, with Matt Olson hitting second for the first time all season and Chapman third. Chapman went 0 for 2 with a walk and had his nine-game hitting streak snapped before his day was done after six innings to get some rest. RAYS DEBUT DAY Rays third baseman Mike Brosseau made his major league debut, going 1 for 5 with a pair of strikeouts batting fifth. He singled on a 2-1 count for his first hit during his initial at-bat in the second. TRAINER'S ROOM Rays: Tampa Bay placed RHP Diego Castillo on the 10-day injured list with inflammation in his pitching shoulder. The Rays recalled RHP Hunter Wood from Triple-A Durham. Athletics: Closer Blake Treinen went on the 10-day IL retroactive to Friday with a strained right shoulder. Oakland selected RHP Brian Schlitter from Triple-A Las Vegas. ... LHP Sean Manaea, who had been set to throw again Tuesday, is being shut down for now after his right side began bothering him when he threw a simulated game Thursday in Arizona, something he said, 'I don't think is anything, just some tightness.' ''It's not the arm, which is good,' Melvin said. 'It's something that's just bothering me a little bit,' Manaea said. 'Just precautionary stuff.' ... LHP prospect Jesus Luzardo — working back from a strained pitching shoulder — struck out five, allowing two runs on five hits over 3 1/3 innings in a rehab start for Triple-A Las Vegas on Saturday and will progress in building his pitch count the next time out to about 75 pitches. ... RHP Jharel Cotton, who injured his right hamstring coming back from Tommy John surgery, will throw another bullpen session Tuesday. He is sprinting every other day, too. 'I'm back on track,' Cotton said. UP NEXT After the much-deserved off day, LHP Blake Snell (4-6, 4.40 ERA) starts for the Rays at Minnesota on Tuesday night coming off the shortest outing of his career — tagged for six runs in one-third of an inning last Wednesday at Yankee Stadium. RHP Chris Bassitt (4-3, 3.64) starts for the A's when they open an interleague series Tuesday at St. Louis. He will face the Cardinals for the first time and seeks his first career hit after going 0 for 4 with three strikeouts so far. ___ More AP MLB: https://apnews.com/MLB and https://twitter.com/AP_Sports
  • Manager Don Mattingly likes the progress he is seeing from the rebuilding Marlins. Phillies manager Gabe Kapler thinks he has the right pieces, too — even if that's a tough sell right now to frustrated fans in Philadelphia. Rookie right-hander Jordan Yamamoto won for the third time in three career starts, Garrett Cooper and Brian Anderson hit consecutive homers, and Miami beat Philadelphia 6-4 Sunday for the Phillies' seventh straight loss. JT Riddle homered, doubled and drove in two for Miami, which swept three games in Philadelphia for the first time since August 2009. The Marlins outhit the Phillies 16-4. Miami has won 7 of 11 to improve to 31-46 after opening the season by losing 15 of 19. 'We like the way we've been playing,' Mattingly said. 'We know we're young and still in a rebuild. You want to see improvement, and hopefully that's the trend we're setting that we're going to be moving forward the rest of the year.' Jean Segura had two RBIs for Philadelphia, which has dropped 16 of 22 to fall 6 ½ games behind the Braves in the NL East. The Phillies led Atlanta by 3 ½ on May 29. Boos poured down often during the game and were robust when Roman Quinn popped out foul to the catcher for the final out. 'We have the right personnel in the room,' Kapler said. 'We win as a team, we lose as a team, we don't single anybody out. It's not how baseball is played. ... We don't quit on anyone - ever.' Philadelphia has been outscored 43-15 and outhit 70-45 during the skid. The Phillies were swept for the second straight series and third this season. Philadelphia is 1-8 against the NL East in the last 10 days and will host the division-rival Mets for a four-game set beginning Monday. 'We're much better than we've played,' outfielder Jay Bruce said. 'We're a good team, a very good team. This is going to turn.' The 23-year-old Yamamoto pitched two-hit ball over five innings, allowing two runs and four walks on 99 pitches. He struck out seven and kept his ERA at 0.95. Nick Anderson gave up a run in the ninth but recorded his first career save. Cooper extended his hitting streak to 14 games with a first-inning RBI single off Enyel De Los Santos (0-1) that gave Miami a 1-0 lead. Yamamoto walked the first three batters in the bottom of the frame but escaped with just a 2-1 deficit after Segura's two-run single to left. 'Getting out of that inning with two (runs) was huge,' Mattingly said. Riddle put Miami in front for good in the second with a two-run shot to right. It was the third homer in four games for Riddle, who has five on the season. 'That definitely was a great turning point,' Yamamoto said. 'It really helped me as a pitcher.' The Marlins went up 4-2 in the third on a double-play groundout before back-to-back two-out drives in the fifth by Cooper and Anderson off Edgar Garcia put Miami ahead 6-2. Cooper has seven homers and Anderson has 10 this season. De Los Santos, making his first start this season and third in his career, gave up four runs and seven hits in four innings. GARRETT GOING STRONG Cooper is batting .420 (21 for 50) with two homers, three doubles and seven RBIs during his streak. He also has reached base safely in 20 consecutive games. DOUBLE TROUBLE The Phillies turned five double plays, their most in a game since getting five in a 14-inning contest at Montreal on May 25, 1998. TRAINER'S ROOM Phillies: RHP Tommy Hunter (right forearm strain) pitched a scoreless inning of relief with one strikeout for Class A Clearwater on Sunday. UP NEXT Marlins: After a day off Monday, open a six-game homestand against Washington on Tuesday with RHP Trevor Richards (3-7, 3.54) facing Nationals RHP Max Scherzer (6-5, 2.62). Phillies: Begin a four-game home series against the Mets on Monday with RHP Zach Eflin (6-7, 2.83) opposing New York LHP Steven Matz (5-5, 4.28). ___ More AP MLB: https://apnews.com/MLB and https://twitter.com/AP_Sports